/* Demand-test landing shell. Every page loads this, then overrides tokens in its own <style>. */
:root {
  --bg: #fbfaf7;
  --bg-raised: #ffffff;
  --bg-sunken: #f1efe9;
  --ink: #1b1a17;
  --ink-2: #4b4a45;
  --ink-3: #7b7a73;
  --line: #e3e0d8;
  --accent: #0f5c9a;
  --accent-ink: #ffffff;
  --accent-soft: #e4eef8;
  --good: #1f7a4d;
  --warn: #9a5b0f;
  --font-display: "Familjen Grotesk", "Helvetica Neue", Arial, sans-serif;
  --font-body: "Source Sans 3", "Segoe UI", Roboto, sans-serif;
  --font-mono: "IBM Plex Mono", ui-monospace, Menlo, monospace;
  --radius: 6px;
  --measure: 64ch;
  --pad: clamp(20px, 5vw, 56px);
  color-scheme: light dark;
}
@media (prefers-color-scheme: dark) {
  :root:not([data-theme="light"]) {
    --bg: #14151a; --bg-raised: #1c1e25; --bg-sunken: #0f1014;
    --ink: #f0eee8; --ink-2: #bdbab2; --ink-3: #8b897f; --line: #2c2f38;
    --accent: #6fb0ea; --accent-ink: #0b1a2a; --accent-soft: #1a2a3c;
    --good: #5fc48e; --warn: #e0a24a;
  }
}
:root[data-theme="dark"] {
  --bg: #14151a; --bg-raised: #1c1e25; --bg-sunken: #0f1014;
  --ink: #f0eee8; --ink-2: #bdbab2; --ink-3: #8b897f; --line: #2c2f38;
  --accent: #6fb0ea; --accent-ink: #0b1a2a; --accent-soft: #1a2a3c;
  --good: #5fc48e; --warn: #e0a24a;
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0; background: var(--bg); color: var(--ink);
  font-family: var(--font-body); font-size: 18px; line-height: 1.5;
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: var(--accent); }
h1, h2, h3 { font-family: var(--font-display); line-height: 1.1; margin: 0; text-wrap: balance; letter-spacing: -0.01em; }
h1 { font-size: clamp(2.1rem, 5.5vw, 3.6rem); font-weight: 600; }
h2 { font-size: clamp(1.5rem, 3.2vw, 2.2rem); font-weight: 600; }
h3 { font-size: 1.15rem; font-weight: 600; }
p { margin: 0; max-width: var(--measure); }
p + p { margin-top: 0.9em; }
.lede { font-size: 1.25rem; color: var(--ink-2); }
.eyebrow { font-family: var(--font-mono); font-size: 0.78rem; letter-spacing: 0.08em; text-transform: uppercase; color: var(--ink-3); }
.mono { font-family: var(--font-mono); }
.num { font-variant-numeric: tabular-nums; }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; }
[hidden] { display: none !important; }

.wrap { width: min(1080px, 100% - 2 * var(--pad)); margin-inline: auto; }
.section { padding-block: clamp(48px, 8vw, 96px); }
.section + .section { border-top: 1px solid var(--line); }
.section-head { display: grid; gap: 12px; margin-bottom: 36px; }
.section-head p { color: var(--ink-2); }

/* Top bar */
.topbar { display: flex; align-items: center; justify-content: space-between; gap: 16px; padding-block: 18px; }
.brand { font-family: var(--font-display); font-weight: 700; font-size: 1.1rem; color: var(--ink); text-decoration: none; display: flex; align-items: center; gap: 10px; }
.brand-mark { width: 26px; height: 26px; border-radius: 6px; background: var(--accent); display: inline-block; }
.topbar .tag { font-family: var(--font-mono); font-size: 0.72rem; color: var(--ink-3); border: 1px solid var(--line); padding: 4px 8px; border-radius: 999px; }

/* Hero */
.hero { padding-block: clamp(40px, 7vw, 88px) clamp(32px, 5vw, 64px); display: grid; gap: 28px; grid-template-columns: minmax(0, 1.2fr) minmax(0, 0.8fr); align-items: start; }
.hero-copy { display: grid; gap: 22px; }
.hero-aside { background: var(--bg-raised); border: 1px solid var(--line); border-radius: var(--radius); padding: 22px; display: grid; gap: 14px; align-self: stretch; }
.hero-aside .eyebrow { margin-bottom: 4px; }
@media (max-width: 820px) { .hero { grid-template-columns: 1fr; } }

.cta-row { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; }
.btn {
  font: inherit; font-weight: 600; cursor: pointer; text-decoration: none;
  padding: 13px 22px; border-radius: var(--radius); border: 1px solid transparent;
  display: inline-flex; align-items: center; gap: 8px; line-height: 1.2;
}
.btn-primary { background: var(--accent); color: var(--accent-ink); }
.btn-primary:hover { filter: brightness(1.08); }
.btn-ghost { background: transparent; color: var(--ink); border-color: var(--line); }
.btn-ghost:hover { background: var(--bg-sunken); }
.btn[disabled] { opacity: 0.55; cursor: not-allowed; }
.fine { font-size: 0.9rem; color: var(--ink-3); }

/* Proof strip: real counts, sources, cohort. */
.proof-strip { display: grid; grid-template-columns: 1fr; gap: 1px; background: var(--line); border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; }
.hero-aside .proof-strip > div + div { border-top: 0; }
.proof-strip.row { grid-template-columns: repeat(auto-fit, minmax(180px, 1fr)); }
.proof-strip > div { background: var(--bg-raised); padding: 18px 20px; display: grid; gap: 4px; }
.proof-strip .big { font-family: var(--font-display); font-size: 1.7rem; font-weight: 600; font-variant-numeric: tabular-nums; }
.proof-strip .label { font-size: 0.9rem; color: var(--ink-2); }
.sources { display: flex; flex-wrap: wrap; gap: 8px 18px; align-items: center; color: var(--ink-3); font-size: 0.9rem; }
.sources strong { color: var(--ink-2); font-weight: 600; }

/* Job to be done */
.jtbd { display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); gap: 20px; }
.jtbd > div { display: grid; gap: 8px; padding: 22px; background: var(--bg-raised); border: 1px solid var(--line); border-radius: var(--radius); }
.jtbd .who { font-family: var(--font-mono); font-size: 0.78rem; color: var(--accent); text-transform: uppercase; letter-spacing: 0.06em; }
.jtbd blockquote { margin: 0; font-size: 1.05rem; color: var(--ink); font-style: italic; }
.jtbd .today { color: var(--ink-2); font-size: 0.95rem; }

/* Value props */
.props { display: grid; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); gap: 28px 32px; }
.props > div { display: grid; gap: 8px; }
.props .k { font-family: var(--font-mono); font-size: 0.78rem; color: var(--ink-3); }
.props p { color: var(--ink-2); }

/* What you get */
.get { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: 32px; align-items: start; }
@media (max-width: 820px) { .get { grid-template-columns: 1fr; } }
.get-list { list-style: none; padding: 0; margin: 0; display: grid; gap: 14px; }
.get-list li { display: grid; grid-template-columns: 22px minmax(0, 1fr); gap: 12px; align-items: start; }
.get-list li::before { content: ""; width: 18px; height: 18px; margin-top: 5px; border-radius: 50%; background: var(--accent-soft); border: 2px solid var(--accent); grid-row: 1 / span 2; }
.get-list strong { display: block; grid-column: 2; }
.get-list span { color: var(--ink-2); grid-column: 2; display: block; }
.sample { background: var(--bg-raised); border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; }
.sample-head { padding: 10px 14px; border-bottom: 1px solid var(--line); font-family: var(--font-mono); font-size: 0.75rem; color: var(--ink-3); display: flex; justify-content: space-between; }
.sample table { width: 100%; border-collapse: collapse; font-size: 0.84rem; }
.sample th, .sample td { text-align: left; padding: 8px 10px; border-bottom: 1px solid var(--line); vertical-align: top; }
.sample td.num { white-space: nowrap; }
.sample th { font-family: var(--font-mono); font-size: 0.72rem; text-transform: uppercase; letter-spacing: 0.06em; color: var(--ink-3); font-weight: 500; }
.sample tr:last-child td { border-bottom: 0; }
.sample .scroll { overflow-x: auto; }
.pill { display: inline-block; font-family: var(--font-mono); font-size: 0.7rem; padding: 2px 7px; border-radius: 999px; background: var(--accent-soft); color: var(--accent); }
.pill.good { background: color-mix(in srgb, var(--good) 15%, transparent); color: var(--good); }
.pill.warn { background: color-mix(in srgb, var(--warn) 15%, transparent); color: var(--warn); }

/* Quotes (only real ones; see README) */
.quotes { display: grid; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); gap: 20px; }
.quotes figure { margin: 0; padding: 20px; border-left: 3px solid var(--accent); background: var(--bg-raised); display: grid; gap: 10px; }
.quotes blockquote { margin: 0; }
.quotes figcaption { font-size: 0.9rem; color: var(--ink-3); }

/* Guided form */
.form-card { background: var(--bg-raised); border: 1px solid var(--line); border-radius: var(--radius); padding: clamp(20px, 4vw, 36px); max-width: 720px; margin-inline: auto; display: grid; gap: 22px; }
.progress { display: flex; gap: 6px; }
.progress span { height: 4px; flex: 1; border-radius: 2px; background: var(--line); }
.progress span.on { background: var(--accent); }
.step { display: grid; gap: 16px; }
.step .q { font-family: var(--font-display); font-size: 1.35rem; font-weight: 600; line-height: 1.2; }
.step .help { color: var(--ink-2); font-size: 0.95rem; }
.choices { display: grid; gap: 10px; }
.choice { display: grid; grid-template-columns: 20px 1fr; gap: 12px; align-items: center; padding: 12px 14px; border: 1px solid var(--line); border-radius: var(--radius); cursor: pointer; background: var(--bg); }
.choice:hover { border-color: var(--ink-3); }
.choice.on { border-color: var(--accent); background: var(--accent-soft); }
.choice input { margin: 0; accent-color: var(--accent); }
.step textarea, .step input[type="text"], .step input[type="email"], .step input[type="tel"] {
  font: inherit; width: 100%; padding: 12px 14px; border: 1px solid var(--line); border-radius: var(--radius);
  background: var(--bg); color: var(--ink);
}
.step textarea { min-height: 110px; resize: vertical; }
.step-nav { display: flex; justify-content: space-between; align-items: center; gap: 12px; }
.err { color: var(--warn); font-size: 0.9rem; }

/* Offer */
.offer { display: grid; gap: 18px; }
.offer-box { border: 2px solid var(--accent); border-radius: var(--radius); padding: 22px; display: grid; gap: 14px; background: var(--bg); }
.offer-price { font-family: var(--font-display); font-size: 2rem; font-weight: 600; }
.offer-price small { font-size: 0.95rem; font-family: var(--font-body); font-weight: 400; color: var(--ink-2); }
.offer-includes { list-style: none; margin: 0; padding: 0; display: grid; gap: 8px; }
.offer-includes li { padding-left: 22px; position: relative; color: var(--ink-2); }
.offer-includes li::before { content: "✓"; position: absolute; left: 0; color: var(--good); font-weight: 700; }
.thanks { display: grid; gap: 12px; }

footer { padding-block: 36px; color: var(--ink-3); font-size: 0.9rem; border-top: 1px solid var(--line); }
footer .wrap { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px; }

@media (prefers-reduced-motion: no-preference) {
  .choice, .btn { transition: background 120ms, border-color 120ms, filter 120ms; }
}